News
Firetrap aims to attract new target market in horror-inspired ad...
www.thedrum.com
Urban clothing brand Firetrap has released horror-themed an ad, as it looks to bring the brand back to its denim roots and introduce a new generation of...
Fold7's Deadly Denim Firetrap Spot Will Send Shivers Down ...
www.lbbonline.com
Alicia Adcock, Firetrap's Brand manager says: “Firetrap has great heritage and our challenge was to enhance the edgy, urban personality of the ...
Raleigh's Team Aero Pro Burner BMX returns to celebrate its ...
www.bikeradar.com
Alicia Adcock, Communications Manager at Raleigh, is delighted to see the return of such a legendary bike: “The Team Aero Pro Burner has a ...
Video: Firetrap launches Deadly Denim ad campaign
The haunting advert was created by advertising agency Fold7 and director Ian Pons Jewell. It focuses on the darker side of the Firetrap brand and breathes
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