Anat Keinan und Effect Person-Info 

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Dressing down: Can this actually boost your social status?

phys.org
More information: Silvia Bellezza, Francesca Gino, and Anat Keinan. "The Red Sneakers Effect: Inferring Status and Competence from Signals ...

Dressing for Success: From Lucky Socks to the Red Sneaker Effect –...

www.psychologicalscience.org
Making a fashion statement at the office – a tie with an unusual pattern or some snazzy red sneakers paired with a suit – may actually provide a bit of a...

The brand tourism effect: When do lower status consumers boost luxury...

phys.org
More information: Silvia Bellezza and Anat Keinan. "Brand Tourists: How Non-Core Users Enhance the Brand Image by Eliciting Pride." Journal ...
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