Hans Hoeken und Communication - Info zur Person

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hanshoeken.ruhosting.nlProf. Dr. Hans Hoeken

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Hans Hoeken is a professor in Persuasive communication at the Department of Business Communication Studies. His research focuses on the way in which ...

International Advertising and Communication von Sandra Diehl / Ralf...

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This volume presents a wide selection of studies and works in the area of international communication. The growing globalisation of markets requires of firms...

Adapting Health Communication to Cultural Needs: Optimizing Documents...

books.google.de

The question of what constitutes effective health communication has been addressed mainly by scholars working in American and European cultural contexts. Many...

Functional Communication Quality - Google Books

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Thanks arc due to Hans Hoeken (KUB) and the editors for their comments on an ealier draft There is of course a third possibility, which did not show up in the ...

International Advertising and Communication: Current Insights and...

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Renske van Enschot, Hans Hoeken, and Margot van Mulken Rhetoric in advertising: attitudes towards schemes and tropes in text and image 1. Introduction 2.

Issue-relevant thinking and identification as mechanisms of narrative...

www.sciencedirect.com

Narrative persuasion. Recommended articles. Citing articles (0). Hans Hoeken is professor of Persuasive Communication at the Radboud University Nijmegen.

dblp: Communication Research, Volume 34

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Bibliographic content of Communication Research, Volume 34

Alle Infos zum Namen "Hans Hoeken"

Adapting health communication to cultural needs : optimizing...

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Contents: Optimizing health communication in South Africa : an introduction / Hans Hoeken and Piet Swanepoel -- Planned development of culturally sensitive ...

Remarkable or modest? The role played by culture in advertising. (My...

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Authors: Catherine Nickerson and Hans Hoeken. Date: Mar. 1, From: Business Communication Quarterly(Vol. 66, Issue 1). Publisher: Association for ...

Health Communication| Risk Versus Planning Health Narratives...

ijoc.org

Health Communication| Risk Versus Planning Health Narratives Targeting Dutch Truck Drivers: Obtaining Impact Via Different Routes?

Narrative impact: How stories change minds

www.scielo.org.za

RESEARCH NOTES. Narrative impact: How stories change minds. Hans Hoeken. Department of Languages, Literature, and Communication, Utrecht University, ...

Texts, Transmissions, Receptions – Modern Approaches to Narratives |...

brill.com

Hans Hoeken, Ph.D. (1995), Tilburg University, is Professor of Persuasive Communication at Radboud University Nijmegen. His main research interests lie in ...

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