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News
Paper by Mirella Kleijnen just published in the Journal of Marketing...
businessdatascience.nl
The paper “How Association with Physical Waste Attenuates Consumer Preferences for Rescue-Based Food
"How Association with Physical Waste Attenuates Consumer Preferences...
gatton.uky.edu
John Peloza's paper with Mirella Kleijnen and Anna De Visser-Amundson, has been published online in the Journal of Marketing Research.
Announcement
www.eiasm.org
MIRELLA KLEIJNEN VICKI MORWITZ THOMAS OTTER KOEN PAUWELS STEFANO PUNTONI ARVIND RANGASWAMY STEVEN SEGGIE STEVEN SWELDENS KOERT VAN ITTERSUM JAAP WIERINGA
Consumers and Producers - Events - Research - Erasmus Research...
www.erim.eur.nl
Promotor. Gerrit van Bruggen. Professor of Marketing. Member Doctoral Committee. Steffen Giessner. Professor of Organisational Behaviour and Change. Member Doctoral Committee. Mirella Kleijnen. Member Doctoral Committee. Fred Langerak. Member Doctoral Committee. Marion Poetz. Member Doctoral Committee.
Netzwerk-Profile
Author: Mirella Kleijnen | IxDF
www.interaction-design.org
Mirella Kleijnen: Publications, bio, bibliography, etc
Mirella Kleijnen – Businessdatascience.nlbusinessdatascience.nl › person › mirella-kleijnen
businessdatascience.nl
Mirella Kleijnen. Faculty. University. Vrije Universiteit Amsterdam. E-mail. . Research field. Marketing. Interests.
Bücher
Mobile shopper marketing : key issues, current insights, and future...
www.econbiz.de
Venkatesh Shankar & Mirella Kleijnen & Suresh Ramanathan & Ross Rizley & Steve Holland & Shawn Morrissey. Year of publication: May
Kleijnen, Mirella | SAGE Publications Inc
us.sagepub.com
Due to global supply chain disruptions, we recommend ordering print titles early. Mirella Kleijnen Vrije Universiteit Amsterdam, Netherlands ...
Always Ahead im Marketing: Offensiv, digital, strategisch
books.google.de
Die Nutzenwerte, die Kunden und Unternehmen vom Netzwerk ableiten, sind dabei meist unterschiedlich (Mirella Kleijnen, de Ruyter, & Wetzels, 2007).
Food Waste Management: Solving the Wicked Problem - Google Books
books.google.de
This book focuses on the crucial sustainability challenge of reducing food waste at the level of consumer-society. Providing an in-depth, research-based...
Dokumente zum Namen
Marketingdag Podiumkunsten Presentatie Mirella Kleijnen
de.slideshare.net
Multimedia = Multitheater? Mirella Kleijnen 9 maart Marketingdag voor de Podiumkunsten
Mobile SHOPPER MARKETING Venky Shankar, Suresh Cupdfcupdf.com › document › mobile-shopper-marketing...
cupdf.com
Slide 1Mobile SHOPPER MARKETING Venky Shankar, Suresh Ramanathan, Mirella Kleijnen, Ross Rizley, Shawn Morrissey, and Steven Holland Slide 2 Agenda What is ...
An Exploratory Investigation into the Antecedents of Satisfaction ...
faculty.unlv.edu
Margo Buchanan-Oliver. and Roderick J. Brodie (2000). “Retail Service Branding in Electronic. Commerce Envimnmcnts." Journal qucrvr't'e Research,. 3. (2) Dc Ruyter. Ko. Martin Wet/els and Mirella Kleijnen (2001). "Customer Adoption of eSei'vice: An Experimental. Study," Intro-notional Journal of Service Int/um):.
Experience and Inspiration in the Customer Journey (A )proceedings.emac-online.org › ...
proceedings.emac-online.org
... University of Manchester; Gianluca Scheidegger, University of St.Gallen, Institute of Retail Management; Mirella Kleijnen, Vrije Universiteit Amsterdam.
Wissenschaftliche Veröffentlichungen
Journal of Interactive Marketing | Mobile Marketing |...
www.sciencedirect.com
Charles F. Hofacker, Ko de Ruyter, Nicholas H. Lurie, Puneet Manchanda, Jeff Donaldson. Download PDF. Article preview. Mobile Shopper Marketing: Key Issues, Current Insights, and Future Research Avenues. Original research article: Pages Venkatesh Shankar, Mirella Kleijnen, Suresh Ramanathan, Ross Rizley ...
Veröffentlichungen allgemein
EconPapers: An exploration of consumer resistance to innovation and...
econpapers.repec.org
By Mirella Kleijnen, Nick Lee and Martin Wetzels; Abstract: Although firms are faced by a large number of market introduction failures, research ...
Call for SERVSIG Christopher Lovelock Career Contribution Award
www.servsig.org
— ... Kimmy Wa Chan (Hong Kong Polytechnic); Steve Baron (Liverpool U); Mirella Kleijnen (Vrije Universiteit Amersterdam).
Mobile commerce : technology, theory, and applications (Buch, 2003)...
www.worldcat.org
Diesen Titel erhalten Sie in einer Bibliothek! Mobile commerce : technology, theory, and applications. [Brian E Mennecke; Troy J Strader;]
European Journal of Marketing: Vol. 44 Iss | Emerald Insight
www.emerald.com
European Journal of Marketing - Volume 44 Issue
Artikel & Meinungen
[JMR] How Association with Physical Waste Attenuates Consumer...
blog.naver.com
— Anna de Visser-Amundson, John Peloza, Mirella Kleijnen. First Published September 8, Research Article.
Most viewed marketing analytics blog posts of 2018analyticdashboards.wordpress.com ›
analyticdashboards.wordpress.com
— Brilliant professors Mirella Kleijnen, Charles Hofacker, Dina Mayzlin, Venky Shankar, Yakov Bart and John Deighton of course!
Customer Experience | National Affairsnationalaffairs.com › blog › findings-a-daily-roundup
nationalaffairs.com
— Anna de Visser-Amundson, John Peloza & Mirella Kleijnen Journal of Marketing Research, forthcoming. Abstract:
CX en EX: living apart together - Blog hoogleraar Customer Experience...
klantenservicefederatie.nl
Customer experience heeft in recente tijden een enorme vlucht genomen. Geen bedrijf dat de kans heeft laten liggen om zich uit te laten over hoe bezorgd ze...
Sonstiges
Astrid Dickinger - Citações do Google Académico
scholar.google.pt
CoautoresVer tudo… Arno Scharl,; Jamie Murphy,; Brigitte Stangl,; Mirella Kleijnen,; Albert Weichselbraun,; Amata Ring,; Horst Treiblmaier,; Hermann Stern , ...
Mobile SHOPPER MARKETING Venky Shankar, Suresh Ramanathan, Mirella...
slideplayer.com
Mobile SHOPPER MARKETING Venky Shankar, Suresh Ramanathan, Mirella Kleijnen, Ross Rizley, Shawn Morrissey, and Steven Holland.
Mirella Kleijnen | letstalkaboutservice - Wix.comltas2016.wixsite.com › letstalkaboutservice › mirella...
ltas2016.wixsite.com
Dr. Mirella Kleijnen is Associate Professor of Marketing at the VU University Amsterdam, The Netherlands. Mirella Kleijnen obtained her PhD from the Faculty ...
外文检索
scholar.cnki.net
CNKI学术搜索是一个基于海量资源的跨学科、跨语种、跨文献类型的学术资源搜索平台，其资源库涵盖各类学术期刊、论文、报纸、专利、标准、年鉴、工具书等，旨在为国内外研究人员提供全面、权威、系统的知识网络。
Mirella Kleijnen (born August 18, 1976), Dutch economics professor |...
prabook.com
Mirella Kleijnen, Dutch economics professor.
mirella kleijnen | Vrije Universiteit Amsterdam - Academia.edu
vu-nl.academia.edu
Academia.edu is a place to share and follow research.
KLANTWAARDE EN WAARDE PROPOSITIE PROF. DR. MIRELLA KLEIJNEN - PDF...
docplayer.nl
MIRELLA KLEIJNEN. 2 Agenda Marketing Management Waarde Propositie Klantwaarde Business Model Canvas Klantwaarde Perspectieven Drijvers Concepten ...
Mirella Kleijnenvxworldtour.com › Sprekers
vxworldtour.com
Mirella Kleijnen obtained her PhD from the Faculty of Economics and Business Administration, Maastricht University, the Netherlands.
Academic board - The Next Organizationthenextorganization.com › academic-board
thenextorganization.com
Mirella Kleijnen. Mirella Kleijnen is hoogleraar Customer Experience Management en tevens actief in het bestuur van de School of Business and Economics aan de ...
Alkmini Mouratidou winnaar SWOCC Scriptieprijs 2021www.swocc.nl › Nieuws
www.swocc.nl
Jurylid Mirella Kleijnen (Professor of Customer Experience Management – Vrije Universiteit Amsterdam): “Een vernieuwend onderwerp met heel concrete ...
Consumer Value of Context Aware and Location Based Mobile Services:...
www.igi-global.com
Consumer Value of Context Aware and Location Based Mobile Services: ch012: Context aware services have the ability to utilize...
Customer adoption of e-service: an experimental study - ProQuestwww.proquest.com › scholarly-journals › docview
www.proquest.com
Mirella Kleijnen: Faculty of Economics and Business Administration, University of Maastricht, Maastricht, The Netherlands. ACKNOWLEDGMENT: The authors would ...
Differential Effects of Patient and Expert Ratings on Physician Choicerepository.tudelft.nl › islandora › object
repository.tudelft.nl
Part of collection. Institutional Repository. Document type. journal article. Rights. © A. Kranzbühler, Mirella Kleijnen, P.W.J. Verlegh, M. Teerling.
Effects of psychological and functional barriers in a lack of content ...hal.archives-ouvertes.fr › hal
hal.archives-ouvertes.fr
von M Antioco · · Zitiert von: 158 — Michael Antioco, Mirella Kleijnen. Consumer adoption of technological innovations : Effects of psychological and functional barriers in a lack of content ...
Exertion and Food Choice Healthiness in Field Settings | ACRwww.acrwebsite.org › volumes › volumes
www.acrwebsite.org
von A Tal · — Aner Tal, Amir Grinstein, Mirella Kleijnen, Joshua Ackermann, and Brian Wansink (2016) ,"Heavy Choices: Exertion and Food Choice Healthiness in Field ...
Challenges of e-Service Adoption and Implementation in Nigeria:...
publications.waset.org
Challenges of e-Service Adoption and Implementation in Nigeria: Lessons from Asia
Innovations and Technology in Cancer Carecancer.jmir.org › themes › innovations-and-te...
cancer.jmir.org
Matthijs de Wit, Mirella Kleijnen, Birgit Lissenberg-Witte, Cornelia van Uden-Kraan, Kobe Millet, Ruud Frambach, Irma Verdonck-de Leeuw.
MHP Kleijnen — Vrije Universiteit Amsterdam
research.vu.nl
Mirella Kleijnen is professor of Customer Experience Management at the marketing department of the School of Business and Economics.
Man as a success factor in the digital transformation - Nienke Bloemwww.nienkebloem.nl › de-mens-als-succesfactor-in-de-digitale-transformatie
www.nienkebloem.nl
The programme was nicely put together with as starting speaker the only professor of Customer Experience in the Netherlands; Mirella Kleijnen.
Mandatory use of technology-based self-service: does expertise ...research.wur.nl › publications › mandatory-use-of-t...
research.wur.nl
von MJ Reinders · · Zitiert von: 46 — Mandatory use of technology-based self-service: does expertise help or hurt? Machiel J. Reinders, Ruud Frambach, Mirella Kleijnen. Consumer and Chain.
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