Adapting to Survive | Neil Munro | Pulse | LinkedIn
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Latest blog from Insight Traction... Are you fighting the right battles? Why are we here? Don't worry we're not about to go into a deep discussion ...
Addressing Low Attention | Neil Munro | Pulse | LinkedIn
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Latest blog from Insight Traction... Are you communicating for low attention? How often do you properly pay attention to things? Probably much ...
Backing the Right Horses | Neil Munro | Pulse | LinkedIn
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Latest blog from Insight Traction... Are you investing resources where you have the best chance of winning? About 2 months ago the Liberal ...
Better Where It Matters | Neil Munro | Pulse | LinkedIn
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Latest blog from Insight Traction... Are you better on the things that count? Who is the best footballer of all time? Messi, Ronaldo, Pele ...
Defining the Battleground | Neil Munro | Pulse | LinkedIn
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Latest blog from Insight Traction... Do you know who you are competing against & how to win? What type of company is Netflix? We don't mean ...
Designing For the Fast Lane | Neil Munro | Pulse | LinkedIn
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Latest blog from Insight Traction... Are you adapting to a faster world? In the early 1990's, Robert Levine, a social psychologist, ran an ...
Don't Bury the Headline | Neil Munro | Pulse | LinkedIn
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Latest blog from Insight Traction... Are you capturing shopper attention? What is the most memorable tabloid headline you've ever seen?
In a Nutshell | Neil Munro | Pulse | LinkedIn
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Latest blog from Insight Traction... Are you making enough choices? On November 19th Abraham Lincoln delivered the Gettysburg ...
Overrated vs Underrated Pt 2 | Neil Munro | Pulse | LinkedIn
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Latest blog from Insight Traction... Are you selling in the right way? Last week we talked about things that are overrated and underrated.
Overrated vs Underrated | Neil Munro | Pulse | LinkedIn
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Latest blog from Insight Traction... Are you spending time and money on the right things? A few of you may have read the book 'Moneyball' by ...
Promoting with Purpose | Neil Munro | Pulse | LinkedIn
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Latest blog from Insight Traction... Are you incentivising the right shopper behaviour? A lot of human behaviour is driven by incentives. Whether ...
Punching Above Your Weight | Neil Munro | Pulse | LinkedIn
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Latest blog from Insight Traction... Do your activities have enough impact? What is the strongest animal on the planet? Blue Whale? Elephant?
Reinforce Your Point of Difference | Neil Munro | Pulse | LinkedIn
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Latest blog from Insight Traction... Are you doing what only you can do? 'They are all the same'. How often have you heard that? See a picture ...
Removing Steps | Neil Munro | Pulse | LinkedIn
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Latest blog from Insight Traction... Can you remove steps in the buying process? When was the last time you phoned a call centre? How was it?
The 3 Ways To Think About Channels | Neil Munro | Pulse | LinkedIn
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Latest blog from Insight Traction... Do you have the right channel approach? What is your favourite piece of management speak? Perhaps it is ...
The Importance of Being Realistic | Neil Munro | Pulse | LinkedIn
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Latest blog from Insight Traction... Are you setting realistic expectations? Yesterday was the first day of the World Cup. Expectations for ...
Too Much of a Good Thing | Neil Munro | Pulse | LinkedIn
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Latest blog from Insight Traction... Are you reaching 'peak' activities? In 2017, 487 TV shows with original scripts were aired across US ...
Turning Weaknesses Into Strengths | Neil Munro | Pulse | LinkedIn
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Latest blog from Insight Traction... Is your weakness also your strength? Last month, Lee Ridley won Britain's Got Talent. Ridley is a comedian ...
UEFA B - Coaching Journey | Neil Munro | Pulse | LinkedIn
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Like other posts I've seen recently I too would like to share my delight at passing my UEFA B Licence. I would also like to say a big thank you to ...
Using Current Buyers to Recruit New Buyers | Neil Munro | Pulse ...
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Latest blog from Insight Traction... Are you utilising your current buyer base? Which is more effective at getting people to turn out to vote?
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