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The cold-start problem in nascent AI strategyDiVA portal
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von A Vomberg · · Zitiert von: 1 — Arnd Vomberg a, Nico Schauerte b, Sebastian Krakowski c, Claire Ingram Bogusz d,c, Maarten. J. Gijsenberg e,*, Alexander Bleier f a ... von A Vomberg · · Zitiert von: 1 — Arnd Vomberg a, Nico Schauerte b, Sebastian Krakowski c, Claire Ingram Bogusz d,c, Maarten. J. Gijsenberg e,*, Alexander Bleier f a ...
Talented people and strong brands: The contribution of ...Wiley Online Library
onlinelibrary.wiley.com
von A Vomberg · · Zitiert von: 292 — Talented people and strong brands: The contribution of human capital and brand equity to firm value. Arnd Vomberg,. Arnd Vomberg. Department of ... von A Vomberg · · Zitiert von: 292 — Talented people and strong brands: The contribution of human capital and brand equity to firm value. Arnd Vomberg,. Arnd Vomberg. Department of ...
Christian Homburg (Editor), Martin Klarmann (Editor), Arnd ...Scribd
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Christian Homburg (editor), Martin Klarmann (editor), Arnd Vomberg (editor) - Handbook of Market Research-Springer (2021) - Free ebook download as PDF File ... Christian Homburg (editor), Martin Klarmann (editor), Arnd Vomberg (editor) - Handbook of Market Research-Springer (2021) - Free ebook download as PDF File ...
Dynamic Pricing: Consumer Reactions and Effective Retailer ...European Marketing Academy (EMAC)
proceedings.emac-online.org
Arnd Vomberg. University of Mannheim. Christian Homburg. University of Mannheim. Panagiotis Sarantopoulos. Alliance Manchester Business School, The University ... Arnd Vomberg. University of Mannheim. Christian Homburg. University of Mannheim. Panagiotis Sarantopoulos. Alliance Manchester Business School, The University ...
Managing for the Long-Term - ProceedingsEuropean Marketing Academy (EMAC)
proceedings.emac-online.org
Arnd Vomberg. University of Groningen. Simone Wies. Goethe University Frankfurt. Lena Steinhoff. University of Rostock. Cite as: Vomberg Arnd, Wies Simone ... Arnd Vomberg. University of Groningen. Simone Wies. Goethe University Frankfurt. Lena Steinhoff. University of Rostock. Cite as: Vomberg Arnd, Wies Simone ...
Vomberg_Homburg_Abstractvhbonline.
vhbonline.org
Arnd Vomberg, Christian Homburg, and Olivia Gwinner: Tolerating and Managing Failure: An Organizational Perspective on Customer Reacquisition Management Arnd Vomberg, Christian Homburg, and Olivia Gwinner: Tolerating and Managing Failure: An Organizational Perspective on Customer Reacquisition Management
How Does Brand Equity Affect SHRM? - AOM JournalsAcademy of Management
journals.aom.org
— How Does Brand Equity Affect SHRM? Arnd Vomberg; and; Christian Homburg. Arnd Vomberg. U. of Mannheim. Search for more papers by this author — How Does Brand Equity Affect SHRM? Arnd Vomberg; and; Christian Homburg. Arnd Vomberg. U. of Mannheim. Search for more papers by this author.
Bayesian Models by Thomas Otter :: SSRN
papers.ssrn.com
Bayesian models have become a mainstay in the tool set for marketing research in academia and industry practice. In this chapter, I discuss the advantages the B
Vomberg - vhbonline.de
vhbonline.org
Arnd Vomberg. ist Assistant Professor (tenure track) am Marketing-Department der Rijksuniverseit Groningen (Niederlande). Seine Forschungsschwerpunkte ...
Proceedings - The European Marketing Academyproceedings.emac-online.org › ...
proceedings.emac-online.org
AUTHORS. Arnd Vomberg, University of Groningen; Olivia Gwinner, University of Mannheim; Christian Homburg, University of Mannheim. KEYWORDS. CRM ...
The loss of the marketing department’s influence: is it really...
www.deepdyve.com
Homburg, Christian, Arnd Vomberg, Margit Enke, and Philipp Grimm. "The loss of the marketing department's influence: is it really happening?
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