Monica Wadhwa - Bücher - alle Infos bei Yasni.de

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A bite to whet the reward appetite : the influence of sampling on...

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A bite to whet the reward appetite : the influence of sampling on reward-seeking behaviors. Monica Wadhwa, Baba Shiv, and Stephen M. Nowlis ...

This number just feels right : the impact of roundedness of price...

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This number just feels right : the impact of roundedness of price numbers on product evaluations. Monica Wadhwa; Kuangjie Zhang ...

Irresistible: The Rise of Addictive Technology and the Business of...

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“Irresistible is a fascinating and much needed exploration of one of the most troubling phenomena of modern times.” —Malcolm Gladwell, author of New York...

Myths of Marketing: Banish the Misconceptions and Become a Great...

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It's common knowledge that marketing is nothing but advertising, and if your business comes through word of mouth then you don't need marketing anyway....

Transformative Consumer Research for Personal and Collective...

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... New Zealand Alladi Venkatesh University of California–Irvine Madhu Viswanathan University of Illinois at Urbana-Champaign Monica Wadhwa INSEAD, ...

Unwiderstehlich: Der Aufstieg suchterzeugender Technologien und das...

books.google.nl

Etwa die Hälfte der westlichen Bevölkerung ist nach mindestens einer Verhaltensweise süchtig. Wie unter Zwang hängen wir an unseren E-Mails, Instagram-Likes...

리테일 어트랙션 - 김성문 - Google Books

books.google.de

창업을 하려는 많은 사람들은 여전히 ‘입지’에 전전긍긍하고 있다. 물론 좋은 목을 잡는 것은 중요하다. 하지만 소매업은 더 이상 입지산업이 아니다. 집객을 위한 마땅한 경쟁력이 없을 때 입지를 논하는 것이지, 그 전에 우선시 되어야 할 것은 입지가 아닌 ‘콘텐츠’다. 『리테일...

Kindling the Motivational System: Impact of Inidental [sic] Hedonic...

books.google.de

Title, Kindling the Motivational System: Impact of Inidental [sic] Hedonic Cues on Subsequent Goal Pursuit. Author, Monica Wadhwa. Contributor, Stanford ...

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Bücher Monica Wadhwa