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Nada NASR (Author of Eau de Vie recueil de poemes)
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Nada NASR is the author of Eau de Vie recueil de poemes (1.00 avg rating, 1 rating, 0 reviews)
Bindungs- und Bewältigungsreaktionen von Konsumenten nach dem Ende...
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Bechwati, Nada Nasr und Maureen Morrin (2003), „Outraged Consumers: Getting Even at the Expense of Getting a Good Deal,“ Journal of Consumer ...
Back to the Future: Using Marketing Basics to Provide Customer Value...
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... Mumi Maria Musarskaya Casey Musgrove Lubna Nafees Irene Nahm Vikneswaran Nair Linda Nasr Nada Nasr Vida Skudiene Stefan Sleep Adam Slobodzian ...
Developing a model of antecedents to consumers' perceptions and...
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Developing a model of antecedents to consumers' perceptions and evaluations of price unfairness. Nada Nasr Bechwati; Rajendra S. Sisodia; Jagdish N. Sheth ...
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Bechwati, Nada Nasr; Nasr, Naioie I. Source: Journal of Consumer Satisfaction, Dissatisfaction & Complaining Behavior , Vol. 24, p p. Online.
Consumer Behavior - Wayne D. Hoyer, Deborah J. MacInnis, Rik Pieters...
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CONSUMER BEHAVIOR combines a foundation in key concepts from marketing, psychology, sociology, and anthropology with a highly practical focus on real-world...
Handbook of Advances in Marketing in an Era of Disruptions: Essays in...
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We are in an era of massive disruptions in markets, media, management approaches and business models. These disruptions are being caused by rapid technological...
Does Marketing Need Reform?: Fresh Perspectives on the Future: Fresh...
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Many marketers fear that the field's time-worn principles are losing touch with today's realities.
Handbook of Marketing Analytics: Methods and Applications in...
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Marketing Science contributes significantly to the development and validation of analytical tools with a wide range of applications in business, public policy...
Preiskomplexität von dynamischen Stromtarifen: Auswirkungen auf das...
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Patrick Layer untersucht erstmals die kausalen Beziehungen der Wahrnehmung der Preiskomplexität und der Informationsverarbeitung durch den Konsumenten im...
Preiskomplexität: Gestaltungsmerkmale, Kundenwahrnehmung ...
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Marketingmanager sehen sich zunehmend dazu aufgefordert, die Komplexität von Einkaufsumgebungen systematisch zu managen. Die optimale Gestaltung und...
Profit Maximization Through Customer Relationship Marketing:...
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Berger, Paul and Nada Nasr (1998), “Customer Lifetime Value: Marketing Models and Applications,” Journal of Interactive Marketing, 12(1), Blattberg ...
The Routledge Companion to the Future of Marketing - Google Books
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The Routledge Companion to the Future of Marketing provides the reader with a comprehensive and original set of visionary insights into the future of...
The Price is Wrong: Understanding What Makes a Price Seem Fair and...
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Fair pricing is an issue that affects us all, whether we?re consumers or merchants. Throughout her career, Sarah Maxwell has seen how pricing practices?across...
Beyond the Basics: Research-based Rules for Internet Retailing...
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... Behavior & Human Decision Processes, 35 (1), Nada Nasr Benchwati and Xia Lan (2003), “Do computers sweat? 139 © You Want Me to Buy What?
Information Engineering and Applications: International Conference on...
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Paul D.Berger, Nada Nasr Bechwati. The allocation of promotion budget to maximize customer equity.2001(29). 5. Roland T.Rust, Valarie A. Zeithmal, Katherine ...
品格致勝: 以自覺資本主義創造企業的永續及獲利 - 約翰‧麥凱, 拉哲‧西索迪亞 - Google Books
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資本主義是推動繁榮進步的重要制度，但企業卻常成為貪婪、剝削的象徵。本書闡述自覺資本主義，以協助資本義回歸正軌。自覺資本主義主張企業經營不應以獲利為唯一目的，應要考量顧客、員工、供應商、投資人、乃至社會、自然環境等各方利害關係人的利益。作者並進一步以實際的案例和數據證明，懷抱崇高宗旨、重視品格的自覺企業，經營績效甚至遠勝...
Marketing Research: An Applied Orientation - Imad B. Baalbaki, Naresh...
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The Arab World Edition of this well respected marketing text provides excellent coverage of theoretical aspects of the discipline and their application to the...
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