Nils Christian Schlereth - Dokumente zum Namen

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Christian Schlereth presentations | SlideShare

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Measuring willingness to pay with our new method separated adaptive d…

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In this presentation, Prof. Dr. Christian Schlereth (Chair of Digital Marketing at WHU - Otto Beisheim School of Management) summarizes ...

Bluffs, Lies, and Consequences: A Reconceptualization of Bluffing in...

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Business negotiations constitute a key element of supply chain interactions that can create additional value for both the buyer and supplier. However, negotiati

Christian Schlereth - Academia.edu

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Measuring Consumers’ Preferences for Metered Pricing of Services by...

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Metered pricing plans for services enable companies to increase their profits. Yet measuring consumer preferences for different forms of metered pricing is diff

Pricing plans for a financial advisory service - ProQuest

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advisory service. Christian Schlereth. Department of Marketing, Faculty of Business and Economics,. Goethe University Frankfurt, Frankfurt, Germany. Abstract.

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