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Asian Business Leaders: Viveca Chan and WE Worldwide Partners -...

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WE Worldwide Partners, a start up advertising venture focusing on China market, is at a crucial point in its expansion strategy. Viveca Chan, the visionary...

Brand New China: Advertising, Media, and Commercial Culture - Jing...

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One part riveting account of fieldwork and one part rigorous academic study, Brand New China offers a unique perspective on the advertising and marketing...

Managing (e)Business Transformation: A Global Perspective - Ali...

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... Viveca Chan was pushing her solutions that it would offer in the Company to ... successful CRM implementation, according to Viveca Chan, hinged on a ...

The New Asian Hemisphere: The Irresistible Shift of Global Power to...

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“The main trend that emerged was that the younger generations in China were very confident about their future,” said Viveca Chan, an early pioneer in studying ...

Next Now: Trends for the Future - Seite Google Books-Ergebnisseite

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... confident,” commented another panelist, Viveca Chan, CEO at Grey Global Group in Hong Kong. “In most urban areas, life has improved significantly, and they ...

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Bücher Viveca Chan

Asian Business Leaders: Viveca Chan and WE Worldwide Partners -...

Brand New China: Advertising, Media, and Commercial Culture - Jing...

Managing (e)Business Transformation: A Global Perspective - Ali...

The New Asian Hemisphere: The Irresistible Shift of Global Power to...

Next Now: Trends for the Future - Seite Google Books-Ergebnisseite